Oberon Tourism Complete Re-Brand

Ribbon Gang and Oberon Tourism Collaborate to successfully rebrand the town!

Ribbon Gang, in partnership with Obereon Tourism, is excited to announce the successful completion of a comprehensive re-branding initiative for the Oberon community. The project aimed to develop a fresh and compelling branding strategy that would resonate with residents, businesses, and visitors alike, while showcasing the unique charm and attractions of the region.

Recognising the importance of community input, Ribbon Gang engaged extensively with the Oberon community to gather their valuable insights, vision, and values. Through this collaborative approach, Ribbon Gang ensured widespread support and participation throughout the re-branding process.

The re-branding project encompassed a wide range of elements, including town welcome signs, websites, events, and heritage buildings. Ribbon Gang worked closely with council representatives, local businesses, and community members to ensure that the brand strategy aligned with their collective aspirations for Oberon’s future.

By incorporating feedback and perspectives from all stakeholders, Ribbon Gang was able to develop a brand position, brand design, and comprehensive style guide that encapsulated the essence of Oberon’s rich heritage, natural beauty, and vibrant community spirit. The brand’s visual identity exudes warmth, authenticity, and a sense of adventure, inviting visitors to explore all that Oberon has to offer.

Since rolling out the logo, it is now featured at all main entrances to Oberon and the surrounding villages, with hundreds of thousands of visitors every year.

About Ribbon Gang

Ribbon Gang Media is an award winning creative agency, providing services in websites, SEO, social media marketing, advertising and video. 

For all enquiries, please contact info@ribbongang.com