In the spirit of “Creating the Impossible,” Ribbon Gang, a leading independent digital experience media and marketing agency, is proud to announce the unveiling of a state-of-the-art, 270-degree immersive film room at the National Motor Racing Museum.
This remarkable exhibit features a ‘hot lap’ of the iconic Mt Panorama, showcasing the course’s rich history in a way never experienced before. The immersive film room project has been a unique collaboration between Ribbon Gang, Bathurst Regional Council, and the National Motor Racing Museum.
“Staying true to our ethos, we’ve created a remarkable experience that blurs the lines between past, present, and future, providing an unprecedented perspective of the esteemed Mt Panorama,” said [Your Name], Marketing Manager, Ribbon Gang.
The footage displayed in the immersive film room is a marriage of the past and the present. Ribbon Gang filmed original content over an exclusive three-day period, for which special permission was sought and granted by the Federal Government of Australia to close the public road that is Mt Panorama. The company arranged for historic race cars, some dating back over 50 years, to be meticulously tuned and rolled out to take part in this remarkable project.
This fresh, dynamic content has been flawlessly merged with historic footage, painstakingly edited and formatted to allow a high-definition display on the three walls of the immersive room, transporting the viewers into the heart of the action, the roars of engines echoing around them, and the sense of speed palpable.
“We are incredibly proud of this achievement. It demonstrates what can be accomplished when technology, creativity, and history collide,” added [Your Name]. “This immersive room is a jewel in Ribbon Gang’s crown and serves as a testament to our commitment to innovating digital experiences.”
The immersive film room at the National Motor Racing Museum is more than an exhibit; it is a time capsule, a homage to motor racing history, and a tantalising taste of the future of digital experiences.
Come visit, experience, and immerse yourself in this stunning portrayal of motor racing history. Let Ribbon Gang take you on a journey, like never before, around the world-renowned Mt Panorama.
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